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Andrés Urzúa - Director Madrid - Máster en Music Business Management

Andrés is an industrial engineer and project manager who worked in the production of massive events for 10 years at Lotus, the main promoter of festivals in Chile. He participated in events such as Lollapalooza Chile, Cirque du Soleil, Fórmula E, Sónar Chile, among others.

Within the promoter, he worked in various areas such as sales, production, administration, finance, human resources, and planning. This allowed him to have a global vision of the live music business.

In other stages, he has worked in project management consulting at Deloitte and contributed to the analysis, formation, and development of entrepreneurial ventures.

In 2022, he decided to study the Master’s in Music Business at IMB School to expand his knowledge of the industry, where he served as the Production Director of the IMB Festival.

In 2023, he started his own artistic project advisory agency with his classmates from the Master’s program and joined IMB School as the Director of the Master’s in Music Business Management in Madrid, contributing to the development of future professionals in the industry.