FORMAT
Online Cohort-Based

WORKLOAD
6 months part-time
(Workload: 500h, 20 ECTS)

DATES
25 Sep 2023 – 25 Mar 2024

LANGUAGE
English

ADMISSIONS
Until 13th Sep 2023

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TESTIMONIALS OF THE MAIN MODULE OF THE PROGRAMME

IMB School, the home of music business training.

IMB School is the first school specialised in music business training. Our formula is endorsed by more than 90 companies in the sector and by the success of our students, 77% of whom work in the business 6 months after graduating.

Programme highlights
40 international industry experts

This programme will allow you to learn from a selection of top international professionals in the music sector through video masterclasses and livestream networking sessions with them.

20+ practical cases

Some of the practical cases that you will solve in teams include A&R pitching, music supervision, rights management strategies, concert planning and many more.

360° vision

You will get a full understanding of all the players that exist in the music business ecosystem.

Present and future

You will be up to date with current practices and new technologies that can influence the evolution of the business.

International networking

You will discuss hot topics with classmates and experts from different parts of the world, generating an international professional network.

Who is this programme for?

This programme is especially recommended if you identify with the following profile:

You are passionate about music and you want to thoroughly understand how the industry surrounding it works.
You want to be part of the music business but you do not know what role is best for you.
You want to build an international network that will help you grow professionally.
You want to be able to discuss and make decisions regarding any hot topic of the music business.
Syllabus

How does this programme work?

All our training is modular, so each programme includes a specific combination of modules. The Specialist Course in Music Business Mindset includes the following modules:

Know-How

You will interact with 40 international experts from the sector. They will explain the most relevant and unknown aspects of the music business and the jobs they perform. In teams, you will develop practical cases regarding the roles of each expert and the expert will provide oral feedback to all the class through livestream sessions. 

English
15 ECTS
LBDO (Cohort-Based and Practical)
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Advanced Principles (AP)

Theoretical basis of the music business. You will learn about all the roles and business models, how they interrelate with one another and how the money flows.

Spanish/English
5 ECTS
AOL (Online)
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LBDO

Learning by Doing Online
Cohort-based and practical

AOL

Active Online Learning
Flexible and at your own pace.

AOL
Timeline

 

2023 2024
SEP OCT NOV DEC JAN FEB MAR
AP
Know-How
SWIPE
2023 2024
SEP OCT NOV DEC JAN FEB MAR
AP
Know-How
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Learn from the best
Know-How Experts
Practical cases

With every expert, you will develop practical cases in teams regarding their roles. These are some examples:

  • Split sheet agreement and signing strategy
  • Rights management strategy
  • Music selection for a trailer/film scene
  • Sync deal preparation
  • Back catalogue challenge
  • A&R pitch
  • Artist brand development brief for a creative team
  • Release marketing strategy
  • Artist’s profile optimization on DSPs
  • Release package and plan for DSPs
  • Model of a digital aggregator
  • Curation of a playlist
  • Release strategy for a video
  • Artist’s team project
  • Concert planning
  • Concert budgeting
  • Festival sponsorship proposal
  • Plan of a concert tour
  • Ticketing strategy
  • Music trends analytical report
  • Music tech startup analysis
  • Project of a music conference
Partners

IMB School has the support of the following partners:

Networking

This programme will give you access to the IMB Network, an exclusive platform used to find internships, the most important professional music business events and connect with alumni and faculty members.

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Enrolment Fees

Enrolment fee

€3,000

Sum of module fees if acquired separately: €3,500.
See financing options here.

ONLINE INFORMATION SESSIONS

 

In these online information session we will solve doubts and answer questions in relation to our programmes.

BOOK A CALL WITH AN EXPERT PROGRAMME ADVISOR

You will receive a call to answer any questions you may have and to help you choose the best training option for you.

Next steps
1

Start your application

The application process begins with the payment of a €100 admission fee, which will be deducted from the final enrolment fee or refunded in the case of not being admitted.
2

Send your documentation

Fill out the form with your full information and submit the required documentation.
3

Personal interview

Our admissions department will contact you to arrange a personal interview with the Academic Board.
4

Admission letter

If you are admitted, you will receive a letter of admission with all the information about the enrolment process and relevant information to apply for visas, if necessary.
5

Reserve your place and enrol

You must reserve your place within 2 weeks of being admitted by paying 25% of the tuition fee. The remaining 75% of the tuition fee must be paid before the start of the programme.
6

Go for it!

You are now part of the IMB School international network, the only thing left to do is show what you are capable of and enjoy your journey in the music industry.
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